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Smile Power™

We are bringing Smile Power to a neighborhood near you. Get ready to unleash your Smile Power!

Smile Power community campaign

What is Smile Power?

Smile Power is a statewide community engagement campaign which celebrates the power of a healthy smile!

Beginning in April our Tooth Fairy and Smile Power are rolling into your town. We celebrate members of your community who give back through acts of kindness and good deeds by surprising them with gifts and charitable donations.

We also bring smiles to community members who face hardships.

Smile Makers are surprised in fun and unexpected ways. Whether at home, work or out having coffee, we’ll show up with special gifts to thank them for bringing smiles to those around them.

Smile Power 2017 Tour Dates

  • April 25-27
  • May 23-26
  • July 11-14
  • August 1-4 & 29-31

Who are Smile Makers?

Smile Makers are individuals that go above and beyond their daily duties! They can be a teacher, local grocery clerk or best friend. They can give their time volunteering, surprising the office with cookies on Fridays, keeping spirits high with a joke, or simply sharing positive energy. Just tell us how they make you and others SMILE.

Why are we celebrating Smile Makers?

Smiles are powerful, transformative and contagious. Anyone show makes others smile deserves to be recognized. By creating smiles and honoring Smile Makers we hope to make people’s lives a little brighter and a little healthier!


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